A public crisis for a business is usually unexpected. A range of factors can trigger a crisis, including but not limited to: mechanical (a piece of equipment fails, for example, injuring employees) financial (such as a company announcing redundancies...
Email marketing rules for SMEs Email and electronic messaging with customers are significant marketing tools for many Australian SMEs. If your business uses email or text messages to communicate with customers, it’s vital to understand the Spam Act 2003 (Cth) (Spam...
Ensure your business is trade marked and not infringing another business’s trade marks A trade mark identifies your unique business or product and distinguishes it from other businesses. In the past twelve months, many small and medium enterprises (SMEs) hastily moved...
How are your privacy processes stacking up? Auditing your business for privacy compliance Are your customers happy about how you are handling their personal information? Do you collect only the information you need to deliver your service, and only use it for the...
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